About Nick Blackbourn
I'm a content strategist, which means I do a lot of writing, note taking, and I have to stay on top of digital marketing trends. I blog about all of that here!
Entries by Nick Blackbourn
Here’s a quick write up of using the iPad Pro for handwriting. I’ve seen a lot of opinions from designers and artists on the iPad Pro and Apple Pencil combination, but not much from writers. This post is an attempt to remedy that. The iPad Pro has been in my toolkit for just under a […]
I’ve been interested in note taking for years. (I felt like I had to be to finish my PhD…) This page is an entry point for the articles and posts I’ve written on note taking over the years. While it stands alone, it also includes plenty of links that give additional info on specific […]
I like to read books about writing. It’s always interesting to understand how other writers approach their profession, and the best books offer more than just platitudes on how hard it is to write. Roger Horberry’s ‘Sounds Good on Paper: How to Bring Business Language to Life‘ is a very easy-to-read book on figures of […]
What is MozCon? A three-day conference with 27 lectures covering digital marketing from multiple angles. More here. I could just upload all my unfiltered notes but I will spare you that. Instead, here are four themes that resonated with me and will influence my work going forward: The changing nature of search: – Voice […]
The online academic: why bother? Teaching and authoring scholarly publications are time-consuming pressures and are the core responsibilities of an academic. Which leads to the question: why be an active, online academic? After all, Social media is a total distraction. Website management and blogging can be difficult skills to acquire. Writing for online venues surely […]
Knowledge work is frustrating. You spend years getting good enough at something so that an employer will pay you to do it for them. But knowledge isn’t static. Your skills constantly need updating. If you don’t stay up-to-date you’ll soon be obsolete. Oh-no. In this post I offer some ways for you to make […]
A copywriter should be included at every marketing meeting.It’s difficult to decide on the final shape and composition of a marketing project before you get a professional copywriter on the job. The benefit of having a copywriter in the room is to have someone sat around the table whose profession is to turn vague decisions […]
I’ve been asked a few times recently about how I started a business after finishing my PhD. There are things that I expected would be hard, but weren’t. So I’ll start with these, and I hope they’ll give you encouragement that post-PhD freelancing is possible. Then I’ll talk about the hardest part of running a […]
Smartphone addiction: My iPhone is awesome. My iPhone is evil. I’m surely not the only person to swing from one extreme to the other on a weekly (hourly?) basis. The transformative power of having the world-in-my-pocket is undeniable. I run my business from my laptop and phone. My business has an employee count of just […]
I’m Nick Blackbourn and this – believe it or not – is my website.
I’m a Content Strategist; part data analyst, part copywriter, and part UX architect.
These activities mostly occur in beautiful Edinburgh but I also like to work anywhere.